SXSW in a nutshell…
Check out artist Theophilus London spontaneously performing “The Brand Song”, shot backstage at Converse’s gifting lounge in the Fader Fort at SXSW, Austin. Backed up by the guys in The Weekend, Theophilus captures the essence of this music and marketing festival in just a few words…
By: Eric Welles Nyström, our man at this year’s SXSW