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    trend_barcelona

    NEUS MÈLICH is a coordinator at the Business Development Service of the Ministry of Culture of Catalonia, developing a strategic, wide and active creative industries policy. They support actors from the audiovisual, theatre, music, publishing and visual arts industries in Catalonia. Neus is also member of Heartbeats Movement and a sommelier, her professional goal being to pair her two great passions; wine and culture. Read about her insights in regards to music and marketing trends in Barcelona.

    Get your copy of Heartbeats Trend Report : Barcelona

    trend_seoul

    DAVID CHANG is a member of the Heartbeats Movement and founder of inmD Inc., the first and biggest social media marketing agency in Seoul, Korea. They work with many Korean leading brands, such as Samsung Imaging for social media marketing. David also leads the publishing of ‘Sounds like Branding’ in Korean. Below he shares his insights on marketing and social media with us.

    Get your copy of Heartbeats Trend Report : Seoul

    trend_ny

    ERIC WELLES NYSTRÖM, who works with artist management and brand consulting for lifestyle companies in NYC, and is a member of Heartbeats Movement, has shared his insights about marketing trends in NYC with us. Read about Eric’s thoughts of shoe brand Keep’s recent marketing campaign, the future of marketing in general and ‘organic’ as a trend, as well as why music is becoming more and more important to reach the target consumer.

    Get your copy of Heartbeats Trend Report : New York

    trend_tokyo

    VERENA DAUERER, who is a member of the Heartbeats Movement, divides her time between Tokyo and Berlin. She works as an editor at the intersection of technology with design/art/fashion/film. She is also freelancing for the Japan Times and BBC Radio. Read about the latest marketing trends in Tokyo, the Japanese ‘keitai’, innovative and memorable campaigns from 2010, and much more.

    Get your copy of Heartbeats Trend Report : Tokyo

    "Sounds Like Branding" How to use the power of music to turn customers into fans, a new book by Jakob Lusensky

    English version  |  Swedish version

    About this blog

    Heartbeats International is a leading brand communication agency specialised in the culture of music. We help global clients such as ABSOLUT VODKA, IKEA and UNILEVER to build stronger brands and have more meaningful conversations. This is our blog.

    www.heartbeatsinternational.com