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  • 10 Most Read Articles on Sounds Like Branding in 2010

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    We welcome 2011 by giving you the ten most read articles published here in 2010. Enjoy reading!

    1. The Manual - How to build a successful strategy to interest brands

    2. Heartbeats in conversation with Gerd Leonhard

    3. How to use social media in the music industry

    4. Marketing with a higher purpose

    5. How to turn a customer into a fan

    6. The Sounds like Branding beta version is yours for a tweet

    7. Lady Gaga - living proof of music branding

    8. A new marketing mix for the 21st century: 4Es (with audio)

    9. Heartbeats Trend Report : New York

    10. The philosophy of the four Es – why brands need to embrace this model in their marketing

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    "Sounds Like Branding" How to use the power of music to turn customers into fans, a new book by Jakob Lusensky

    English version  |  Swedish version

    About this blog

    Heartbeats International is a leading brand communication agency specialised in the culture of music. We help global clients such as ABSOLUT VODKA, IKEA and UNILEVER to build stronger brands and have more meaningful conversations. This is our blog.

    www.heartbeatsinternational.com