A free excerpt of Sounds Like Branding for a tweet!
The book Sounds Like Branding is an ‘ear-opening’ journey through the history of music and marketing, from the humble jingle and the advent of Muzak to Michael Jackson’s groundbreaking association with Pepsi in the 1980s and the music branding embraced today by global brands such as Nike, Starbucks, Levi’s and Coca-Cola.
Interested in a sneak preview of the book? Download a free excerpt of Sounds Like Branding for a tweet and read about why you should market your brand through music, the music stairway, strategies for working with music and more!
Get a free excerpt
Sounds Like Branding is published by Bloomsbury Publishing Plc (A&C Black Publishers Ltd) in the UK on the 18th of July and can be pre-ordered below.
Order Sounds Like Branding at Amazon.co.uk
For more info about the book, check out The Book page.
Tags: Bloomsbury, jakob lusensky, music branding, sounds like branding, the music stairway
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